Title: Privacy Policy

Last updated: 12.12.2025


Your privacy matters to us. This Privacy Policy explains how INFINITEWEALTH (“we”, “us”, “our”) collects, uses and protects your personal data when you visit our Site or purchase our products.


We operate in compliance with applicable data protection laws, including GDPR for customers in the EU/EEA.


 

1. Data controller

 


The data controller responsible for your personal data is:


INFINITEWEALTH

Address: Sepapaja tn 6, 15551, Tallinn, Estonia

Email: support@getsoftbloom.com


 

2. Personal data we collect

 


We may collect the following types of personal data:


Information you provide directly:

 


  • Name and surname

  • Email address

  • Shipping and billing address

  • Phone number (if provided)

  • Payment-related information (processed securely by our payment providers)

  • Messages sent via contact forms, email or social media

  • Reviews or comments you submit

 


Information collected automatically:

 


  • IP address

  • Device type, browser type

  • Pages visited, time spent on the Site

  • Clicks, scrolls and interactions (through analytics tools)

 


Cookies and similar technologies:

We use cookies and similar technologies for:

 


  • Basic site functionality

  • Analytics and performance

  • Marketing and ad personalization (including Meta / Facebook Pixel and similar tools)

 


You can manage cookies via your browser settings or cookie preferences banner (if available on the Site).


 

3. How we use your data

 


We use your personal data to:

 


  • Process and deliver your orders

  • Communicate about your order status, support and returns

  • Improve our products, services and website experience

  • Show you relevant ads and retargeting (e.g. Meta, Google, other platforms)

  • Prevent fraud and maintain security

  • Comply with legal obligations

 


Marketing communication (email/newsletter) is optional:

 


  • We send marketing emails only if you opt-in.

  • You can unsubscribe at any time via the link in each email.

 


 

4. Legal basis (for EU/EEA residents)

 


We process your data based on:

 


  • Performance of a contract (when you place an order)

  • Your consent (newsletter, cookies, marketing where required)

  • Our legitimate interests (analytics, preventing fraud, improving our service)

  • Legal obligations (tax, accounting, consumer protection)

 


 

5. Sharing your data

 


We do not sell your personal data.


We may share data with trusted third-party service providers, such as:

 


  • Payment processors (e.g. Stripe, PayPal, etc.)

  • Shipping and logistics partners

  • Email service providers

  • Analytics and advertising tools (e.g. Meta/Facebook, Google, etc.)

  • IT and hosting providers

 


These providers only process your data as needed to provide their services and are required to protect it.


 

6. International transfers

 


Some service providers may store or process your data outside the EU/EEA.

In such cases, we take reasonable steps to ensure appropriate safeguards (e.g. standard contractual clauses or equivalent protections) are in place, as required by data protection law.


 

7. Data retention

 


We retain your data only as long as necessary to:

 


  • Fulfill your orders and provide services

  • Comply with legal and tax obligations

  • Resolve disputes and enforce agreements

 


Afterwards, data may be anonymized or securely deleted.


 

8. Your rights (EU/EEA)

 


Subject to applicable law, you have the right to:

 


  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of your data (in certain cases)

  • Restrict or object to certain processing

  • Withdraw consent (for example, for marketing emails)

  • Request data portability

 


To exercise these rights, contact us at support@getsoftbloom.com

We may need to verify your identity before fulfilling requests.


 

9. Marketing & ads (including Meta)

 


We may use tools like:

 


  • Meta (Facebook/Instagram) Pixel

  • Other remarketing or ad platforms

 


to:

 


  • Measure performance of our ads

  • Show personalised ads to visitors who have interacted with our Site

 


You can manage your preferences:

 


  • In your Meta / social media account settings

  • Via cookie settings (if available on our Site)

  • By adjusting browser privacy settings

 


 

10. Security

 


We use reasonable technical and organizational measures to protect your data against loss, misuse, unauthorized access, disclosure, alteration or destruction.


However, no system is 100% secure. You are responsible for keeping your account and device secure.


 

11. Third-party links

 


Our Site may contain links to third-party websites. We are not responsible for their content or privacy practices. Please review their policies separately.


 

12. Changes to this Privacy Policy

 


We may update this Privacy Policy from time to time.

The updated version will always show the “Last updated” date at the top.


 

13. Contact

 


If you have questions about this Privacy Policy or your data, contact us at:

INFINITEWEALTH

Email: support@getsoftbloom.com

Address: Sepapaja tn 6, 15551, Tallinn, Estonia